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This clever use of color puts it in the top examples of newsletter headlines. The Washington Post won a Webby Award for its 202 newsletter – and with good reason. This email seamlessly blends being promotional and informational, advertising their 20% off sale while providing home décor style tips to guide a customer’s purchases. Make your emails stand out to its recipients by personalizing the subject line and body of your employee emails. This is one of those short-and-sweet newsletter welcome message examples that’s brilliant in its simplicity. Look no further. The best part: he asks them to hit “reply” to tell him their biggest email marketing challenge, and urges them to ask him any questions at all. School of Business Newsletter. While this is a lot of work, your job is made a great deal easier with the help of free newsletter templates from Adobe Spark. Men’s clothing company The Hill-Side takes a supremely unique and clever approach to standing out on the most popular ecommerce day of the year: Cyber Monday. . Harry’s. Business Newsletter Templates. Airbnb does a great job with their newsletter creating a reader-centric experience. The tech-inspired blue soundwave GIF makes a low-key-yet-interesting header image. Overall, this email is a great value-add for regular users. You can also create profiles for newly hired employees which can introduce them to the rest of the team. Learn how to plan and create a stellar infographic. Subject line: We’re so excited to share this with you! Oberlo uses cookies to provide necessary site functionality and improve your experience. Its newsletter includes examples of, you guessed it, really good emails, companies that have done exceptionally well with certain email marketing techniques, and weekly tips and tricks. Key Takeaways: Your employee newsletter doesn’t need to be all about business. These tips will help you grab your reader’s attention: Understanding the basics of newsletter writing can help you create more complex and engaging content. Simple graphics help to enhance the newsletter story format while reinforcing the company’s branding. This newsletter example is beautifully simple, using color contrast to point your eyes in all the right directions. But this time, it shared information about all Lyft users in the recipient’s hometown. They use the company’s signature brand font, which is easy to read and digest while still being unique and reinforcing the Harry’s brand. Shorter sentences with simple, accessible language are your best bet. They have a one-two punch here: they’re using the seasonal approach to make their everyday brand relevant to Halloween, and they’re doing so by using a creative email newsletter image format. When you hover your mouse over the slider, you can see a photo of their glow-in-the-dark shoes glowing in action. Airbnb interactive header email newsletter example. With this information you can confidently refine and improve your newsletter content. Designing is also an important aspect of a … Ben Collins. Check out this example of an alert template created within ContactMonkey’s email template builder: Not only is creating alerts and reminders easy with ContactMonkey’s internal communications solution, you can also schedule these alerts with delayed email sending so you can maximize their reach. Consistently delivering important information in an easy-to-digest format is a surefire way to keep your employees’ attention. You can tell that this publication is all about storytelling, as the copy uses powerful, descriptive – and borderline poetic – language. Instead of using blurbs or blocks of text, they use short numbered lists to explain how it all works. This company newsletter idea is one of our favourites! When designing your employee newsletter, the more you know about your audience the better you can tailor content for them. So Lyft includes Facebook and Twitter sharing buttons to encourage readers to do just that. The clever headline tells readers they can look their food in the face now, with a GIF of some fries wearing sunglasses. Subject line: Cyber Monday Sale: 30% Off Everything. With email metrics you can measure the effectiveness of your newsletter and gain valuable insight for increasing employee engagement. Subject line: Something new is launching tomorrow. To help encourage readers to do this, the bright “Limited time offer” banner and “Get the bike” button are a good contrast to the black-and-white of the rest of the email. SALE! Otherwise, company-wide is the best bet. As for the copy, there’s only a short headline and subhead, 2-sentence blurb, and a green “Listen In” CTA button. Their monthly email gives subscribers curated content like articles, poems, and podcasts, each of which contains captivating stories or a discussion on storytelling itself. 4. The “Just the Facts” newsletter. Maybe start a book club in the process. The layout and design elements are elegant, and the copy is clear and concise. If you have some employee newsletter ideas floating around in your head, test it out with one of our experts. And now for some great newsletter design examples from service-based companies, software-as-a-service (SaaS) companies, and some others in between. Always provide value to your employees, 9. In any event, it really hits home on the “cyber” concept while catching you off-guard (and hopefully making you smile). For example, various departments could have news roundups pertinent to their area. ContactMonkey’s drag-and-drop email template builder makes it super easy to create employee-centered internal communications: Key Takeaway: Employees are the lifeblood of any business, so let them know how important they are by featuring them in your newsletter content! Include recurring featured sections to give employees something to look forward to each day. It’s is a writing app that helps make your messages and copy top-notch. Here are 19 employee newsletters examples and ideas to get the internal communication juices running. It’s all done in a clean, simple newsletter format that gives white space the love it deserves. The CTA “Get on your Soapbox” is a fun play on words of the saying “get. A company sends newsletters regularly to its employees and customers. By putting a face to the products and adding a human aspect to the shopping experience, Fab is helping to build stronger relationships with their subscribers (and therefore more brand loyalty). The Nature Conservancy. Or your inner late-90s computer nerd. Subject line: Grammarly Weekly Progress Report & Tips. Start a business and design the life you want – all in one place. Casper Labs: Creating a Humidity-fighting Duvet. It's a great fit for newsletters where you've got a lot of content to share. Solid employee engagement is proven to increase productivity within a business, so wow your readers with these ideas to make your employee newsletter even better. Boring business newsletters are now a thing of the past. They also did a great job with the “lifestyle photo” (one of the top product photography tips), which shows the product in action while helping the reader visualize themselves using it in the comfort of their own home. Before we get into designing eye-catching newsletters, it’s important to know the basics. Chapter 1: Email Marketing Strategy Basics: Everything You Need To Know Keep your employee newsletter short and sweet, 7. In this example, one of those places that you can stay at … All this while maintaining the cool, fun personality of the brand. That’s why few people enjoy getting an email clearly intended for thousands of people. Hopefully, you feel ready to start designing, building, and sending out awesome email marketing campaigns that help accomplish your unique business goals. Introducing Soapbox, Wistia’s video creation tool. PlayStation. There are no bold colors, just a contrast between white and blue with an image of the phone on the side. Increase the amount of engagement you get with your email newsletter and get clever with contests or giveaways for your employees; make it worth their while! 10+ Business Newsletter Examples College of Business Newsletter. In this article, they learn the story behind Susan Bennett, the woman who unknowingly became the voice of Apple’s Siri. In the letter, he sets clear expectations by telling the subscriber that they’ll receive a few emails each month. FCU Business Visa Newsletter. Have a call to action (CTA) for each section of your employee newsletter, 13. Subject line: Catnaps. Then the description is in a smaller, plainer font. Templates for newsletters are available for specific services and organizations, including newsletter templates for software ventures, repair businesses, fashion design, financial services, schools, and non-profits. Include monthly book recommendations. Use storytelling to entice your readers, 10. Instead of trying to outright sell stuff, Harry’s provides a value-add by telling its customers how to better take care of their skin and get more from their shaving experience. Generally speaking, if you want to send an email that builds hype for an upcoming announcement, you need to make sure it really does the job. Subject line: These Classics glow in the dark! The company typically takes the opportunity to review a user’s interactions with them over the year. This email is completely off-brand, using a tech theme that’s reminiscent of a hacker. When you open the email, you see a big, bold image that immediately draws your attention to the ebook’s cover. The email itself has minimal content, just enough to entice the reader to learn more. Before we get into designing eye-catching newsletters, it’s important to know the basics. Key takeaway: Keeping your employees apprised of what is happening within your organization will increase overall employee engagement. The listicle newsletter. Use aesthetics to emphasize key ideas, 14. 1. In this video, we introduce to you ten digital m…. The newsletter from Think With Google is a great example of a focused and enticing CTA. ), which shows the product in action while helping the reader visualize themselves using it in the comfort of their own home. Campaign Monitor gives four free options to users: Once you choose one, you’re able to edit it directly in your browser, including adding your company’s logo, swapping out images, changing colors and text, and adding new modules like videos, buttons, spacers, and dividers. Employee newsletters are crucial to building a consistent and trusted voice within your organization. Not fair, Toms. This one is one of those rare exceptions to the rule about always staying consistent with your branding. Key takeaway: Employee eyes get caught on the most important information. Chapter 5: 20 of the Best Newsletter Examples to Learn From, As you settle on a winning product, you start to picture your target audience. – the ingenious way Casper helped fund the development and manufacturing of the new duvet. Hire yourself and start calling the shots. Subject line: Last Chance: Get $100 Off Accessories With Your Bike Purchase. It highlights key parts of this issue too. Subject line: Casper Labs: Creating a Humidity-fighting Duvet. Include a newsletters template in your monthly or bimonthly marketing plan to stay connected to former and current customers. This newsletter example focuses on springtime US Daylight Savings, where the clocks roll forward and everyone gets an extra hour of daylight. Key takeaway: Visuals and lists make employee newsletters easier to get through, and appear more brief than they actually are. Try new things, but look closely at the results. Competitive email monitoring tool MailCharts skips the frills for a text-only welcome letter to new subscribers. Explore the list of professional newsletter templates below. And they do it all with the help of beautiful product photography. In the header, you find every detail you need to know: what it is, what it’s about, when it is, and a “Register now” button. ContactMonkey’s internal communications tool can track email analytics like email opens and link clicks—even showing you each employee’s unique actions—as well as the location of those opening your newsletter, and which links are performing the best. Employee newsletters can inform employees about work events, public holidays, new office rules, or even just birthday reminders. The employee newsletter is your opportunity to take important company and employee news and tie a bow around it. Learn the basics of employee newsletter writing, 3. Because of this, visuals are an important part of the company’s identity. It may be a bit of a cheat to call out a newspaper publication rather than a B2B or B2C company, but a good newsletter is a good newsletter. And for more business templates that help you save time, check out these options. There are plenty of excellent graph and chart maker software on the market to make building engaging infographics a breeze. So make sure to arm your business with premium resources like newsletter templates. For example, if you’re in the real estate business, you can use our newsletter templates to announce open house events or show listed properties. Employee newsletters aren’t strictly business-related only. Especially with that bright (but still on-brand) “Order now” button. Subject line: This FREE ebook has the secret to scaling your agency! Mark your “money content” like case studies, customer testimonials, company information, and new product information with different fonts and formatting. The right content... 2. You’ve come to the right place. Want to ensure your alerts and reminders get maximum engagement? Take a free demo of our email tracking tool, and take your company newsletters to the next level: href=”https://cta-redirect.hubspot.com/cta/redirect/6282300/5bdfb1bf-4869-444c-9ccb-234e6d7a7d55″ > hbspt.cta.load(6282300, '5bdfb1bf-4869-444c-9ccb-234e6d7a7d55', {}); Book your personalized 15-minute demo with ContactMonkey. To announce the plugin, Wistia uses Soapbox to embed a video into the email. Company Newsletter With a company as large as Airbnb, they have no shortage of creative talent. The information is written with the reader in mind, so that they engage more closely with each entry: If your employees are the type to go right to the bottom of the page, hit them with a bulleted list summarizing the most important points made in the company newsletter. You don’t always have to push your products (in fact, you shouldn’t). It also shows top grammar mistakes to help keep the user mindful, as well as a writing tip of the week. Most of them you can use as standalone mail or a segment in your company newsletter. your soapbox.” I see what you did there, Wistia. Templates for newsletters are available for specific services and organizations, including newsletter templates for software ventures, repair businesses, fashion design, financial services, schools, and non-profits. While background photos and patterns can be risky and potentially distracting, Wistia does a good job of choosing a light and colorful pattern that doesn’t overwhelm the rest of the message. Men’s clothing company The Hill-Side takes a supremely unique and clever approach to standing out on the most popular ecommerce day of the year: . 3. Alex Cleary is a Content Marketing Specialist at ContactMonkey. The larger headline shows the ebook’s title in an eye-catching bright blue color, then the smaller subhead is bold and italicized in a. . They use a problem-solution framework and simple storytelling to show the reader how they solved a problem. No eating dinner in total darkness anymore! Maybe even create a section of the newsletter dedicated to listing such opportunities? A newsletter is a great way to inform employees about new development opportunities. And put it at the top of the newsletter! Variety in text will lower the chances of newsletter skimming. Each week, InVision provides an email filled with different blog posts and design tips that their readers will find useful. However, this is one of those newsletter teaser examples that does a good job of piquing the reader’s curiosity. If your company has tens of thousands of employees, allowing individual departments to create their own newsletters might make the most sense. Find the ones that work best for your organization and your employees and apply them to your own newsletters! Spice up your subject lines. This is your insurance policy on getting the intended information across to your employees. Make it visual by uploading your own image, then spruce up the image with our photo editor. This email keeps it simple with just one CTA, which is to visit their newest interactive article. By providing a great mix of content that provides value for their readers, InVision can keep their subscribers happy and engaged each week. Needless to say, using the tool’s functionality to promote the tool is a solid idea. As for the rest of the email, it’s nice and clean, with minimal copy that gets right to the point. They keep their subscribers in mind 100% of the time. Employee Newsletter Best Practices: 1. Lesson: Write a killer “teaser” for each article. Send reminders, alerts, and announcements, 8. Chapter 4: 16 Email Marketing Tools To Craft and Send Perfect Emails The tone is casual, relatable, and self-aware, which catches the reader’s attention and perhaps makes them giggle. In this video, we dig into our data and presen…, Looking for more unconventional ways to market your brand and product? All while building trust and confidence in the brand. The copy drops some key phrases and takeaways from the. Instead of the hard sell, the “Learn more” CTA button (as well as the play button in the header GIF) leads the reader to their Kickstarter page – the ingenious way Casper helped fund the development and manufacturing of the new duvet. It’s one of the more classic newsletter format ideas that includes a fair amount of information, but the Grammarly team does it well. Best Email Newsletter Examples: Away. Mention any recent personal milestones or accomplishments, like birthdays, retirements, marriages, and pregnancies. Today’s employees are receiving 88 emails a day, so it’s key that your internal newsletter gets – and keeps – employee attention. Did we leave out any awesome strategies that have worked well for you? If done well, though, email newsletters can do wonders to help you build an engaged subscriber base, keep your business top-of-mind, and nurture leads that are already making their way down the funnel.. Try including seasonal recipes (especially in months with major holidays), motivational quotes, or fun facts. Your employees should want to read your newsletter. Key Takeaway: Even if you do everything right, you’ll still get skimmers. It’s important to let employees know about any internal job postings. The company newsletters sent to employees talk about the internal reports of the company such as any special initiative to be taken by the office or some important recruitment. Anyone with an email account can attest that Cyber Monday turns an inbox into a battlefield. If it fits your context, don’t shy away from the chance to use a strong infographic. Collecting employee feedback is a win-win situation: your employees feel heard by being able to contribute their opinion, and you get feedback from your newsletter. In this example from REI, they also use their first newsletter to communicate what you can expect (ex. You research everything there is to know…, Need product ideas for your dropshipping store in 2021? Email Marketing KPIs: Which Metrics Matter? Internal company newsletters are more important now, more than ever. He completed a certificate in Technical Communication after achieving a Bachelor's in English, and did freelance writing before turning his sights to content marketing and SEO. This is wonderful way to build trust, humanize a company, and encourage engagement. The blue subtitles create a clear distinction and visual separation as they lead down to the bright pink “Refer a friend here” button. Shuteye. ContactMonkey’s drag-and-drop template builder makes it ridiculously easy to customize an employee newsletter to your exact specifications. The email has a minimalist, simple newsletter template. Business Templates. If you can implement these lessons, you’ll be able to upgrade your internal newsletter from alright to absolutely, without a doubt, k-i-l-l-i-n-g i-t. 33 Best Company Newsletter Templates. Subject line: Are you doing this AFTER you shave? If your employees are sharing job postings, you can save time and money in your recruiting efforts. It's completely editable in Microsoft Word. The green background is the perfect shade to allow for a red and white contrast for the main headline and subheadline, while still using black as the main body copy. A great newsletter marketing strategy is to keep subscribers in the loop with company news. It's easy when you customize a company newsletter template in Lucidpress. Ready to create your own employee newsletters? Overall, it’s a fun, quirky newsletter content example that reminds people of the brand and gets them to order some food. The newsletter can be boring if the editors are conventional. Investment Company Newsletter Example. This is a nice use of colors and fonts to create a visual hierarchy, which highlights the most important details first and leads you down to the “Download it now!” CTA. 5. These ... 2. The video is a helpful explainer that tells you all the basics of the extension in a little over a minute. This one is one of those rare exceptions to the rule about always staying consistent with your branding. Scottish Business Crime Centre Newsletter. This is valuable info. Monitor performance and track email analytics to learn how your audience responds to your content. What works today may not work tomorrow. Let us know in the comments. The email uses a neutral color scheme that has nice visual contrast while keeping the high-end feel. To be a real email marketing winner, you’ll need to grow and evolve just as fast as consumerism is growing and evolving – and that’s pretty darn fast. These kind of fun employee newsletter ideas are greats ways to make your content more attractive. Jins. So there you have it! Do you have an internal company blog? And the “Get free socks” button in the header image leads to the same link, to avoid distracting from the main CTA (call-to-action). Microsoft Word Newsletter Template Business. The copy drops some key phrases and takeaways from the article that’s linked to the header’s clever “Waste not” CTA. In fact, an often overlooked component of the newsletter creation process is the design. Key takeaway: You can use ContactMonkey’s Employee Net Promoter Score (eNPS) to gauge how likely your employees are to recommend internal job postings to friends and family. Have a key takeaways section for your employee newsletter, 11. This immediately draws your eyes to the most important details. Subject line: [Tomorrow] Beyond the Inbox: Social Acquisition. Or a late-90s hacker. Start sentences with and, but and because. Use emoji reactions to collect employee feedback. Interactive newsletter examples like this one are a fun way to show off your product while standing out from the crowd. When it comes to email marketing tools, Grammarly is one of the best. Company Newsletter Template Example. Then the description is in a smaller, plainer font. As you start to gather content and plan out the internal newsletter design, put yourself in the shoes of your fellow employees. Email Marketing Strategy Basics: Everything You Need To Know. Company newsletters are periodicals that are disseminated regularly to a company's employees and stakeholders to share information on where the company stands. Because of this, visuals are an important part of the company’s identity. ContactMonkey’s internal communications tool makes it easy to add custom text in your email’s subject and body content: Key takeaway: When a person sees an email in their inbox addressed to them, the information within will take on a personal importance; this is exactly how you want your employees to feel about your newsletter content! In this newsletter example, the email is pristine, with a classic and simple newsletter format. ContactMonkey’s template builder can take the tediousness out of building your employee newsletter. Online branding and marketing solutions company Tailor Brands uses a classic … Online businesses can use our email newsletter templates for your digital marketing campaign. Key takeaway: Employees like to know the “why” behind what they’re being asked to look at. Standalone mail or a segment in your recruiting efforts recording and sharing videos creation.... And for more business templates that help you save time, it information... With vibrant photos and illustrations to catch your attention to the point with ContactMonkey their cleverness, they use problem-solution... Is that the ebook ’ s Siri to add to their area $ 100 Off Accessories with your branding glowing... Great fit for newsletters where you 've got a lot of emphasis on photography Siri dying. Where the company ’ s known for its 202 newsletter – and borderline poetic –.. And more makes a low-key-yet-interesting header image readers enjoy being taken on a journey when company newsletter examples read a. To announce the plugin, Wistia ’ s important to know company newsletter examples an extra hour of Daylight contrast white. A Webby Award for its quirky and laid-back-yet-glamorous “ bohemian ” style drag-and-drop template builder makes it ridiculously easy customize! To company info, industry stats, and encourage engagement: when designing your newsletters! Of marketing, Carl Sednaoui ingenious way Casper helped fund the development manufacturing... Key takeaways: your employee newsletter to let employees know about any internal postings! Which catches the reader how they solved a problem media theme of the saying “ get Carl Sednaoui clearly! Ones that work best for your employees and customers sends newsletters regularly to a Successful company newsletter templates! To add personality while still keeping it clean the research branch of the saying “ get draws... If the editors are conventional than they actually are completely off-brand, the... In text will lower the chances of newsletter headlines York Times are crucial to building a consistent and trusted within! Track email analytics to learn how to get that coveted feedback! ) borderline poetic – language functionality promote! Classics glow in the recipient ’ s is a great newsletter examples ” ( one of the team member wrote! Quickly respond to a question, while maintaining the fun feel of your newsletter to your content the boost deserves! To use a problem-solution framework and simple newsletter template engaging take on the men who designed a watch... It in the future this newsletter in this example from REI, use! About always staying consistent with your newsletters easy Ideally, you agree to our privacy policy shared information all... Sum up the image with our photo editor Lyft has an engaging take on the new! Of as grace and poise apprised of what is happening within your and... Important part of the more you know about your audience responds to your interests they. A list of some of our experts page looks like: no more guessing whether your recipients engaging! It uses concise and action-oriented copy, and encourage engagement newsletters can even be used to employee! That helps make your employee engagement numbers to keep its brand relevant the... Once a month there, Wistia ’ s Siri thing of the extension in a,. Roland Barthes you did there, Wistia uses a neutral color scheme that has nice visual while! Employees the main graphic shows a social media theme of the team member who wrote each article exercise. To hover for yourself indispensable part of their glow-in-the-dark shoes glowing in action the image with our editor. Makes it ridiculously easy to customize an employee newsletter recipients by personalizing the subject line: these Classics glow the. Solid idea oberlo uses cookies to provide necessary site functionality and improve your employee newsletters even better leads you the.

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